452 founders coached • 97 workshops delivered • Trusted by accelerators across Canada, the US, and Europe
Here’s the pattern we keep seeing in early-stage SaaS and AI PORTFOLIOS.
For investors, it can feel like continuously funding high-potential race cars that should be capable of winning, but don't always perform as fast, efficiently, or consistently as expected.
The founders are talented, the product is improving, and the market opportunity is real. But, over and over again, hidden inefficiencies compound across the business.
The car burns more fuel than expected, momentum becomes harder to sustain, revenue durability is lost, expansion slows, and more capital is required just to maintain pace.
Over time, the same pattern repeats across the portfolio: strong companies have to work much harder and spend more money than they should to achieve the level of growth they were expected to deliver.
create a faster, more efficient growth engine.
Just like an F1 team owner doesn’t stand on the sidelines hoping the driver can compensate for an inefficient car, the most ambitious, hands-on early-stage SaaS/AI investors don’t expect founders to solve every performance constraint inside a scaling business.
They bring in specialized experts to identify the hidden friction slowing the car down, improve aerodynamics, fuel efficiency, and overall system performance so the driver and the car can compete at the highest level.
This is especially relevant for portfolios with AI-driven companies. These founders are facing a new layer of monetization complexity. Buyers increasingly push back on unpredictable invoices, unclear usage pricing, token-heavy pricing structures, and pricing models that don’t clearly connect to outcomes or ROI.
The best performing portfolios are continuously optimized to produce the highest level of growth, capital efficiency, and revenue durability.
These portfolios ensure the pricing and monetization systems underneath each company are fully optimized to align with how customers actually buy, expand, and experience value at scale. The reward is significant improvement in capital efficiency, stronger revenue durability, and accelerated growth that's achieved without requiring disproportionate increases in burn, which increases portfolio returns.
WHAT FOUNDERS SAY

Tapajyoti (Tukan) Das, Gia
ACV is up by 80% and we’ve tripled revenue within 3 months
because Carolyn gave us clarity and confidence around how to actually fix our pricing and monetization model and how to talk about what we offer in a way customers care about.

Barath Sundar,
MxpertAI
"Carolyn helped us land a game- changing enterprise deal and charge more than we thought we could by helping us build a pricing model that scales. ACV increased by 36% and we doubled ARR. I recommend Carolyn to fellow founders who want to boost revenue."

Allison Murray,
Acuicy
“Carolyn helped us turn a highly technical product into a pricing model customers actually understood, valued, and were willing to pay for and she pushed us to price with it with confidence by helping us realize how we were undervaluing what we’d built.”
IDENTIFY THE FRICTION and where your PORTFOLIO IS LEAKING REVENUE.
The Portfolio Revenue Leak Assessment helps investors identify where pricing and monetization friction may be weakening capital efficiency, slowing revenue expansion, or limiting long-term portfolio performance.
The assessment highlights where portfolio companies may be struggling with pricing alignment, monetization durability, expansion efficiency, and avoidable growth friction that quietly compounds over time.
You leave with clearer strategic visibility across the portfolio, practical recommendations, and a stronger understanding of which monetization improvements are most likely to improve growth efficiency and long-term revenue durability.
